August 8, 2013
By Sarah Brown
The Aug. 9 issue of AOPA ePilot has a fresh, new look designed to be easier to read, whether you are accessing the week’s news from your computer or mobile device.
AOPA used input from readers and researched evolving Web and email technology to preserve the features readers liked about the weekly member e-newsletter while improving the reader experience with a cleaner look, larger font, and a responsive design that adapts to the size of the screen you use to read ePilot.
As smartphones and tablets become ubiquitous among pilots, more AOPA members have reported using these devices to read ePilot. Some devices shrink the font of HTML emails like ePilot to fit the text on a smaller screen, while others require scrolling from side to side. The new design uses a technology called responsive design to display all the same general aviation news, videos, safety tips, and more in a readable format for most common platforms, including the default email apps for Apple iPhone and iPad, and Android.
The new design has a look and feel consistent with AOPA’s new website, launched earlier this year. The association asked readers about their interests and studied traffic to the website to divide news on the Web and in ePilot into topics so pilots can quickly find news that interests them.
Pilots asked for a larger, easier-to-read font, and the new ePilot design delivers. The new design also retains the stunning aviation photography that readers reported was important to them.
AOPA has worked to deliver the best experience for as many users as possible, but some applications and browsers may still not render the responsive design correctly. If you’re having trouble reading ePilot, try viewing the online version, which should render more consistently. (Click on the "View online" link at the top of the e-newsletter.)
Have questions or feedback on the new design? AOPA’s Pilot Information Center and Membership Services specialists are standing by Monday through Friday, 8:30 a.m. to 8 p.m. Eastern.
In my house, every Friday night is “Movie Night.” While the movies are rarely educational (I don’t think I learned anything from the Lego Movie), we look forward to the weekly opportunity to spend time together. Why not use the same concept for your Flying Club (with the addition of education, of course)?
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In a friendly challenge between AOPA Foundation Executive Director Jim Minow and AOPA President Mark Baker, general aviation will ultimately be the winner.
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