Google acquiring unmanned aircraft developer Titan Aerospace

Deal will 'increase the velocity of engineering'

April 16, 2014

Solara 50 image by Titan Aerospace.

Internet giant Google will acquire Titan Aerospace, the New Mexico-based developer of high-altitude unmanned aircraft systems that last year declared itself poised to “re-imagine and expand the satellite industry” under its new CEO, Vern Raburn.

No purchase price was announced. A distinctly recognizable "Google Aerospace" screen greeted viewers of the Titan Aerospace home page April 15, along with a message that said, "We’re thrilled to announce that Titan Aerospace is joining Google." The message stressed Google’s and Titan’s shared goal of developing technology that brings Internet connectivity to millions of people and could monitor "environmental damage like oil spills and deforestation." It noted their shared optimism about developing atmospheric satellite technology to do the job.

The news closed the books on recent reports that Facebook had been in talks to acquire Titan.

For Titan, the acquisition "changes everything," said Raburn, a veteran of the aerospace and technology industries, in a telephone interview. Startups like Titan—little more than a year old—face capital constraints when allocating resources to development projects. Google’s resources will allow Titan to proceed along parallel research tracks—and Google "has what I would call an enlightened view: to develop something that’s never been done before," he said.

Google is encouraging Titan to explore its ideas even if some paths risk failure, he said, adding, "The attitude is 'If you’re not failing once in a while you’re not trying hard enough.'"

That entrepreneurial spirit has "kind of been wrung out of the nation now" as venture capitalists fret about rate-of-return metrics or disappointing investors, he said.

However, "you have to take risks to change the world. This changes the way we go about everything."

AOPA reported last October that Raburn, founder and former chief executive of Eclipse Aviation, a former CEO of security software firm Symantec, and former Microsoft executive, had joined Titan. At Eclipse, he presided until 2008 over development of the Eclipse 500 very light jet.

When he joined Moriarty, N.M.-based Titan, the venture reaffirmed its goal of establishing a market for its "atmosat platform" and for unlocking new applications for industries at costs well below those of commercial satellites.

Soon, discussions began with Google. "Everybody knew everybody," when the talks started, and it was quickly clear that "it seemed like the right thing to do," he said. The acquisition will not change Titan’s research direction. Rather, "It gives us a way to accelerate the pace."

One phrase Raburn said he has already learned from his new partners is "increasing the velocity of engineering."

"It gives us the ability to accelerate how fast we go," he said.

Raburn expressed Titan’s excitement at becoming "part of an organization that gets it" about what it takes to push back the horizons of technology.

"Life is good. What can I say?" he said.