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Flight School Business
AOPA
VOL. 12-ISSUE 3-February 1, 2022
TRAINING TRENDS
Flight School Spotlight: Sierra Charlie Aviation
If the name Sierra Charlie Aviation sounds familiar to readers of Flight School Business, there's probably good reason for it. The Arizona flight school, which began in Scottsdale and now has a second location in Chandler, has become something of a regular on the list of winners in the AOPA Flight Training Experience Awards. READ MORE ›
NEWS
United opens United Aviate Academy
The inaugural class of cadets at the United Aviate Academy is 80 percent women or people of color, United Airlines announced January 27. The airline said the academy is part of a goal to train 5,000 new pilots by 2030, with at least half being women or people of color. The program provides free private pilot training plus scholarships to help cover the cost of advanced ratings and certificates, estimated at $71,250. Program participants build flight hours at an Aviate program partner, fly two years for United Express, and transition to a career at United Airlines. United Aviate Academy is located at Phoenix Goodyear Airport (GYR) in Goodyear, Arizona.
Rusty pilots return to the skies
More than 10,000 aviators are back in the left seat, thanks to the AOPA Rusty Pilots initiative. The initiative began in 2014 as part of AOPA's You Can Fly program, which aims to get people flying and keep them flying. AOPA offers several ways to get lapsed pilots inspired to fly again: in-person seminars, live webinars, or self-paced online courses that fulfill the FAA’s flight review requirement for ground instruction. READ MORE ›
Coming soon: Super Bowl flight restrictions
With Super Bowl 56 right around the corner, California pilots and flight schools should make sure to familiarize themselves with flight restrictions and no-drone zones around the Los Angeles area. The game takes place on February 13 at approximately 3:30 p.m. Pacific at the SoFi Stadium in Inglewood, California. Expect special traffic procedures, operational requirements, and temporary flight restrictions around the area before, during, and after the Super Bowl. READ MORE ›
Ohio flight school wins aviation workforce development grant
Aerotrek Flight Academy in Wadsworth, Ohio, received a $77,000 grant from the FAA to help build the next generation of aviation professionals. The flight school will develop an eight-week course to highlight aviation opportunities and teach basic piloting skills. The program will enable eleventh and twelfth grade students to enroll in college credit courses. Thirty-one colleges, universities, school districts, and other entities received $10 million in aviation workforce development grants to create programs that will help to produce pilots and aviation maintenance technical workers.
POLL
Unhappy customers
How often do you encounter unhappy customers at your flight school? Tell us in this week's poll.
Results
In the January 18, 2022, poll, we wanted to know what you think your flight school’s insurance rates will do in 2022. Here are the results:
<em>Flight School Business</em>
MARKETING
The V-speed of communications frequency
How often should you be looking to send out a marketing message to your flight school customers? That depends on whether you have an engaging topic inventory and your ability to produce consistent, quality content. Brett Bonnville gives you some ideas on how to develop a program that works best for you. READ MORE >
QUICK TIP
Is your flight school’s website mobile-friendly? "Most people are spending more time on their mobile phones than they are on their computers these days," said Dave Sutton, writing for the TopRight marketing blog. Having a mobile-friendly website gives your business an edge in search engine rankings because it gets prioritized when it comes to displaying search results, Sutton said.
SAFETY
Request a safety expert for your event
Are you looking for a dynamic and effective speaker for your next aviation event? The AOPA Air Safety Institute would like to help bring you an outstanding and relevant safety message to your audience. We have many topics to choose from, or you can submit your own. Request a speaker to start the process.
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Flight School Business Editor:
Jill W. Tallman
Production Specialist:
Sylvia Horne
Advertising and Sales Specialist:
Donna Stoner

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