AOPA.org

WHERE PILOTS GO AND STAY

As the most frequently visited site in general aviation, AOPA.org is the ideal destination for you digital advertising.

Pilots, aircraft owners, students, instructors, and aviation enthusiasts rely on AOPA videos, podcasts, articles, resources, and tools like the Flight Planner, Airport Directory, Weather, and Aircraft Finance calculator every day.

Your ads appear alongside trusted content, keeping your brand front and center while supporting your marketing goals.

Email us: [email protected]
Call Us: 301-695-2368

Statistics

ACTIVE ONLINE BUYERS

  • 2.3 Million monthly page views
  • 800,000 monthly unique visitors  
  • 90% of users made an aviation purchase online within past 12 months
  • 79% access online flight planning and weather

IN THE NEXT TWO YEARS

  • 64% plan to take recurrent flight training
  • 60% plan to purchase avionics and aircraft systems 
  • 52% plan to purchase new paint and aircraft batteries

Rates

Specifications

File Specifications

  • File Format: Rich Media, HTML5 (must follow Google Ad Manager guidelines), .jpeg or .gif
  • Resolution: 72 dpi min resolution
  • Max Animation Length: 15 sec.
  • Max Video Length: 30 sec.
  • Max Animation Frame Rate: 24 - 30 fps
  • Z-Index Range (Non-Expandable/Expandable): 0 - 4,999 / 5,000 - 1,999,999 (for entire ad unit)
  • Audio Initiation: Must be user-initiated (on click: mute/un-mute); default state is muted
  • Minimum Required Controls: Mouse On/Off for expansion video must include: Play, Pause, Mute (volume control to zero (0) output may be included instead of or in addition to Mute control)
  • Labeling Requirements, Font Size, etc.: Ad unit content must be clearly distinguishable from normal webpage content (i.e., ad unit must have clearly defined borders and not be confused with normal page content)
  • Links: Include complete URL for hyperlinking
  • Submission Lead-Time: 5 business days before campaign start.
  • Implementation Notes & Best Practices: For times when the user’s browser does not support creative functionality, (i.e., Rich Media), provide a backup image.

Download the 2026 Media Kit