MORE STUDENTS — PILOTS

• 170,000 reached monthly
• 107,000 issue subscribers 

FIRST TIME BUYERS

• 65% “passive” aviation headset
• 61% eyewear/sunglasses
• 41% aviation apparel
• 33% “ANR” aviation headset

QUALIFIED BUYERS

• 52% plan to upgrade certificate in next 12 months
• 24% personally own an aircraft
• 6% own an aircraft in partnership
• 19% are self-employed

Electronic File Specifications

• Preferred format: PDF/X4 is the preferred file format for submission.
• Resolution: All images/files should be high resolution 300 DPI.Total Area or Ink Density is 300%.
• Colors: Only use CMYK colors; convert spot colors to process. No RGB, LAB, or ICC profiles.
• Fonts: Always embed all fonts. Do not allow font substitutions. Do not use True Type fonts.
• Transparency: All transparent objects must be flattened at a high resolution. Avoid placing transparent objects on top of text or other critical vector objects.
• Bleed: Accepted for full pg, 2/3 pg, 1/2 pg horizontal, and 1/3 pg vertical pages only.

Submit Your File

• Visit https://aopa.sendmyad.com to set up an account.  
  Follow the instructions to submit your PDF file via this portal. 
• Email files to the following address: [email protected] Failure to provide the required materials can negatively impact the  quality of reproduction and may result in production charges.

Special Position

• Add 10% per issue

INSERTS

Furnished inserts at black and white earned rate, less 10%. Additional mechanical inserting charges may be required. Other inserts and gatefolds are available; rates and specifications provided on request. Each side of an insert counts as one page, regardless of its dimensions. Charges do not include printing.

MINIMUM ADS ACCEPTED

1 inch. Ads less than 1/6 page must be in even units with 2 1/4-inch maximum widths. Ads 1/6 page and larger must be standard units only. Bleed plate size 8 3/8 x 11 1/4 inches. Trim size 8 1/8 x 10 7/8 inches. Safety margin: Live matter must be kept 1/4 inch away from final trim size. Page is three columns wide; each column is 2 1/4 inches wide by 10 inches deep.

CLASSIFIED ADVERTISING & MAILING INSTRUCTIONS

A minimum of 10 words is required for classified ads. Prepayment discounts are as follows: 5% for six months, 10% for 12 months. Prepayment in full is required for all discounts. Credit cards are accepted as method of payment. The ad-insertion deadlines for display advertisements also apply to classified ads. Classified ads may be emailed to [email protected] or transmitted via fax to 301-695-2396